BA Advertising & Brand Communication
course Name

Institute Name : SRH University of Applied Sciences

Course Name : BA Advertising & Brand Communication

Course Type : Undergraduate

Education Level : 4,5,6

Duration : 3 years full time plus 6 months Internship

Method of Delivery : Classroom

Pre Requirements : Highs school Diploma, IELTS 6.0

Language Level : B2

Visa Type : 25

Application Fee : Euro 900

Academic Deposit :

Fees : Euro 4500 per semester Semester

Intakes : September

Course Description :

Study (B.A.) Advertising & Brand Communication in Berlin and learn to understand people and their needs. Learn how to strategically evaluate, conceive and design creative ideas for companies, brands and products while communicating in a targeted way.


Design advertising and brands

The B.A. in Advertising & Brand Communication is your entry into the international creative industry. You will learn to understand and successfully address target groups, to use text and images consciously and purposefully and to confidently design excellent communication for different media.

From market analysis, innovation development, strategic brand positioning and brand design to the development of convincing advertising campaigns, you will learn all the skills required for an international career start in companies, organisations and agencies.

Berlin as a creative stage and important location of the creative industries is your very special source of inspiration for sustainable and unique creation. Numerous projects are carried out with real partners under professional conditions, so that you have the chance to get plenty of practical experience during your studies.


Account management, strategic planning and more

The excellent facilities at the Berlin School of Design and Communication allow you to perfect both your academic and design profile. In studios, film and photo studios, an in-house market research lab and numerous other work spaces, you can test and implement your big ideas for brands and advertising campaigns.

As a creative communication expert, you are just as much in demand in companies and organisations as in media and advertising agencies.

Career profiles:

  • Strategic planner
  • Account manager
  • Concept designer
  • Copy writer
  • Media designer
  • Art director
  • Content creator

7 Semester. First semester:


  • Advertising Conception (Advertising Techniques, Communication Concept + Positioning)5
  • Marketing I (Business Models, Marketing Management)5
  • Brand Design (Corporate Design, Packaging Design)5
  • Advertising Film I (Film Theory, Storyboard + Animatic, Basics in Advertising Film)5
  • Consumer + Advertising Psychology (Perception + Activation, Motivation + Attitude)5
  • Communication Sciences (Models + Research)5


Our requirements

Admission requirements vary according to the educational background and citizenship of all applicants. Our admission requirements are in accordance with German legal stipulations. 

The basic requirements are:

  • General higher education entrance qualification (Abitur) or university of applied sciences entrance qualification (Fachhochschulreife)
  • CV
  • Portfolio with approx. 10 creative works
  • Proof of English language proficiency
  • Copy of your identity card or passport


Your tuition fees

As a state-recognised, private university, the SRH Berlin University is financed by tuition fees. These revenues go towards equipping our campus, providing services for our students, and quality assurance. In this way we ensure that you receive the best possible education under optimal study conditions.

Tuition fees (per month or semester)

  • EUR 650 / month (Citizenship EU/EEA incl. Switzerland and Western Balkans)
  • EUR 4,500 / semester (Citizenship non-EU/non-EEA)

UPDATE | New conditions for applicants with Indian citizenship who are submitting their applications on or after 1 June 2021 (CEST): payment of tuition fees one year in advance.

Enrolment fee (once)

  • EUR 500 (Citizenship EU/EEA incl. Switzerland and Western Balkans)
  • EUR 900 (Citizenship non-EU/non-EEA)