Institute Name : CBS International Business School
Course Name : Bachelor in Digital Management
Course Type : Undergraduate
Education Level : 4,5,6
Duration : 3 Years
Method of Delivery : Classroom
Pre Requirements : High School Diploma, IELTS 6.0
Language Level : B2
Visa Type : 32
Application Fee :
Academic Deposit :
Fees : Euro 5370 per semester Semester
Intakes : September
Course Description :
Digital change does not only confront companies with the challenge to technically restructure processes and business procedures, but also to actively involve their employees during the entire change process. This requires managers to have special skills that go beyond the technical and methodological knowledge of business management. In the specialisation "Digital Management" in the Bachelor programme "International Business" you will acquire important specialist knowledge and skills in order to increase the efficiency and competitiveness of companies through digital strategies and to develop new digital business models. In addition to a basic understanding of digital technologies and their resource-conserving use in companies, students learn methods and techniques of innovation and change management. The specialisation "Digital Management" enables graduates to design digital transformation processes in international companies in business management.
As student of the Bachelor specialisation "Digital Management" you will learn to view the specifics of the digital economy from theoretical, strategic and technological perspectives. You will deal with starting points for digital organisation, digital products and processes and develop new business models with the help of techniques for developing ideas, visions and prototypes. An introduction to digital marketing will also give you a basic understanding of how products or services are marketed online using digital technologies.
Several practical phases are integrated into the curriculum so that you can optimally prepare yourself for the job market and get to know various aspects of different industries during your studies. For example, you will complete an eight-week internship during your lecture-free period and work on complex issues in a joint business project with corporate partners. Our Business Simulation Game also offers you the chance to apply your knowledge in practice. Our Career Service supports you in finding an exciting internship in Germany or abroad with a renowned company!
In addition, our soft skills courses teach you how to lead teams and communicate effectively with your fellow students at all levels of the hierarchy. Whether in a job interview or at an important final presentation - a confident appearance is the sum of your experience and targeted training in which you can improve your skills. with convincing charisma and rhetoric, you will always be successful in your working life.
In addition to these practical insights, you will strengthen your intercultural skills during your semester abroad. As CBS has a large network of partner universities, you can spend your semester abroad at one of over 120 universities all over the world. The International Office staff will assist you with your choice and the whole application process.
Digital competence is in demand in almost all companies and industries worldwide, which promises digital managers best chances on the job market. Whether as an executive in a company or as an independent consultant - the practical training and career opportunities offered by Career Service during your studies will help you to find the working environment that suits you best at an early stage. With a bachelor’s degree, you also acquire the admission requirements for a master’s degree.